The Resource Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons
Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons
- Summary
- Better than any other communication tool, stories explain who you are, what you want ... and why it matters. In presentations, department meetings, over lunch - any place you make a case for new customers, more business, or your next big idea - you'll have greater impact if you have a compelling story to relate. This book will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated, this edition reveals how to use storytelling to: capture attention; motivate listeners; gain trust; strengthen your argument; sway decisions; demonstrate authenticity and encourage transparency; spark innovation; and manage uncertainty. It is complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling. --
- Language
- eng
- Edition
- Second edition.
- Extent
- 1 online resource
- Isbn
- 9780814449141
- Label
- Whoever tells the best story wins : how to use your own stories to communicate with power and impact
- Title
- Whoever tells the best story wins
- Title remainder
- how to use your own stories to communicate with power and impact
- Statement of responsibility
- Annette Simmons
- Language
- eng
- Summary
- Better than any other communication tool, stories explain who you are, what you want ... and why it matters. In presentations, department meetings, over lunch - any place you make a case for new customers, more business, or your next big idea - you'll have greater impact if you have a compelling story to relate. This book will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated, this edition reveals how to use storytelling to: capture attention; motivate listeners; gain trust; strengthen your argument; sway decisions; demonstrate authenticity and encourage transparency; spark innovation; and manage uncertainty. It is complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling. --
- Assigning source
- Edited summary from book
- Cataloging source
- CtWfDGI
- Index
- no index present
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- Label
- Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons
- Bibliography note
- Includes bibliographical references
- Carrier category
- online resource
- Carrier category code
- cr
- Carrier MARC source
- rdacarrier
- Color
- mixed
- Content category
- text
- Content type code
- txt
- Content type MARC source
- rdacontent
- http://library.link/vocab/cover_art
- https://contentcafe2.btol.com/ContentCafe/Jacket.aspx?Return=1&Type=S&Value=9780814449141&userID=ebsco-test&password=ebsco-test
- Dimensions
- unknown
- http://library.link/vocab/discovery_link
- {'f': 'http://opac.lib.rpi.edu/record=b4316237'}
- Edition
- Second edition.
- Extent
- 1 online resource
- Form of item
- online
- Isbn
- 9780814449141
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
- c
- Specific material designation
- remote
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