Coverart for item
The Resource Strategy and management of industrial brands : business to business products and services, by Philippe Malaval with the collaboration of Christophe Bénaroya

Strategy and management of industrial brands : business to business products and services, by Philippe Malaval with the collaboration of Christophe Bénaroya

Label
Strategy and management of industrial brands : business to business products and services
Title
Strategy and management of industrial brands
Title remainder
business to business products and services
Statement of responsibility
by Philippe Malaval with the collaboration of Christophe Bénaroya
Creator
Contributor
Subject
Genre
Language
  • eng
  • fre
  • eng
Member of
Cataloging source
DLC
Illustrations
illustrations
Index
index present
LC call number
HF5415.1263
LC item number
.M35 2001
Literary form
non fiction
Nature of contents
bibliography
Strategy and management of industrial brands : business to business products and services, by Philippe Malaval with the collaboration of Christophe Bénaroya
Label
Strategy and management of industrial brands : business to business products and services, by Philippe Malaval with the collaboration of Christophe Bénaroya
Publication
Note
Translation of: Stratégie et gestion de la marque industrielle
Related Contributor
Related Location
Related Agents
Related Authorities
Related Subjects
Bibliography note
Includes bibliographical references (p. 379-384) and indexes
http://library.link/vocab/cover_art
https://contentcafe2.btol.com/ContentCafe/Jacket.aspx?Return=1&Type=S&Value=9780792379706&userID=ebsco-test&password=ebsco-test
Dimensions
25 cm.
http://library.link/vocab/discovery_link
{'f': 'http://opac.lib.rpi.edu/record=b1390730'}
Extent
xvii, 398 p.
Isbn
9780792379706
Isbn Type
(alk. paper)
Lccn
00052179
Other physical details
ill.

Library Locations

    • Folsom LibraryBorrow it
      110 8th St, Troy, NY, 12180, US
      42.729766 -73.682577
Processing Feedback ...