Coverart for item
The Resource Marketing your career brand, Michelle Carroll, Alan De Back

Marketing your career brand, Michelle Carroll, Alan De Back

Label
Marketing your career brand
Title
Marketing your career brand
Statement of responsibility
Michelle Carroll, Alan De Back
Title variation
Marketing your career brand
Title variation remainder
tools, techniques and trends
Creator
Contributor
Author
Subject
Language
eng
Summary
In the past, your career brand was expressed primarily through a traditional resume. Today, your brand encompasses every way you promote yourself, both in electronic and more traditional formats. This book will help you identify needs of your customers--whether they are potential clients, a prospective employer, or your current employer--and how your brand will address those needs. This issue of TD at Work will show you: how to define your career brand, and how to develop your marketing message; the tools you can use, including various social media, to market yourself; how to choose which tools to use, based on your intended audience and reason for being online; the differences between a general and federal resume. It includes sidebars that help dispel misconceptions about social media and offer tips on using it successfully. You will also receive job aids to help you craft an accomplishments and skills-based resume. --
Assigning source
Edited summary from book
Cataloging source
CtWfDGI
Index
no index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
  • Career development
  • TD at work
Series volume
vol. 31, bonus issue 1415 (August 2014)
Marketing your career brand, Michelle Carroll, Alan De Back
Label
Marketing your career brand, Michelle Carroll, Alan De Back
Publication
Copyright
Note
  • "TD at work : tips, tools & intelligence for developing talent."--Thumbnail image of cover
  • "ATD career development."--Thumbnail image of cover
Related Contributor
Related Location
Related Agents
Related Authorities
Related Subjects
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
txt
Content type MARC source
rdacontent
http://library.link/vocab/cover_art
https://contentcafe2.btol.com/ContentCafe/Jacket.aspx?Return=1&Type=S&Value=9781607285076&userID=ebsco-test&password=ebsco-test
Dimensions
unknown
http://library.link/vocab/discovery_link
{'f': 'http://opac.lib.rpi.edu/record=b4316400'}
Extent
1 online resource
Form of item
online
Isbn
9781607285076
Media category
computer
Media MARC source
rdamedia
Media type code
c
Specific material designation
remote

Library Locations

    • Folsom LibraryBorrow it
      110 8th St, Troy, NY, 12180, US
      42.729766 -73.682577
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