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The Resource Ground Wars : Personalized Communication in Political Campaigns

Ground Wars : Personalized Communication in Political Campaigns

Label
Ground Wars : Personalized Communication in Political Campaigns
Title
Ground Wars
Title remainder
Personalized Communication in Political Campaigns
Creator
Author
Subject
Language
eng
Summary
Political campaigns today are won or lost in the so-called ground war--the strategic deployment of teams of staffers, volunteers, and paid part-timers who work the phones and canvass block by block, house by house, voter by voter. Ground Wars provides an in-depth ethnographic portrait of two such campaigns, New Jersey Democrat Linda Stender's and that of Democratic Congressman Jim Himes of Connecticut, who both ran for Congress in 2008. Rasmus Kleis Nielsen examines how American political operatives use "personalized political communication" to engage with the electorate, and weighs the implic
Cataloging source
EBLCP
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Ground Wars : Personalized Communication in Political Campaigns
Label
Ground Wars : Personalized Communication in Political Campaigns
Link
http://www.jstor.org/stable/10.2307/j.ctt7rs6w
Publication
Related Contributor
Related Location
Related Agents
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Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Cover; Contents; Acknowledgments; Prologue: Welcome to the Campaigns; CHAPTER 1 Personalized Political Communication in American Campaigns; CHAPTER 2 The Ground War Enters the Twenty-first Century; CHAPTER 3 Contacting Voters at Home; CHAPTER 4 Organizing Campaign Assemblages; CHAPTER 5 Targeting Voters for Personal Contacts; CHAPTER 6 Always Fighting the Same Ground War?; Research Appendix; Notes; References; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; V; W
http://library.link/vocab/cover_art
https://contentcafe2.btol.com/ContentCafe/Jacket.aspx?Return=1&Type=S&Value=9781400840441&userID=ebsco-test&password=ebsco-test
Dimensions
unknown
http://library.link/vocab/discovery_link
{'f': 'http://opac.lib.rpi.edu/record=b4327593'}
Extent
1 online resource (250 pages)
Form of item
online
Isbn
9781400840441
Media category
computer
Media MARC source
rdamedia
Media type code
c
Specific material designation
remote

Library Locations

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      110 8th St, Troy, NY, 12180, US
      42.729766 -73.682577
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