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The Resource Advertising management : practical perspectives, edited by David A. Aaker

Advertising management : practical perspectives, edited by David A. Aaker

Label
Advertising management : practical perspectives
Title
Advertising management
Title remainder
practical perspectives
Statement of responsibility
edited by David A. Aaker
Creator
Subject
Member of
Series statement
Prentice-Hall international series in management
Advertising management : practical perspectives, edited by David A. Aaker
Label
Advertising management : practical perspectives, edited by David A. Aaker
Publication
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Bibliography note
Includes bibliographical references and index
http://library.link/vocab/cover_art
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Dimensions
24 cm.
http://library.link/vocab/discovery_link
{'f': 'http://opac.lib.rpi.edu/record=b1021910'}
Extent
xvi, 612 p.
Isbn
9780130159748
Lccn
74-32259
Other physical details
ill.

Library Locations

    • Folsom LibraryBorrow it
      110 8th St, Troy, NY, 12180, US
      42.729766 -73.682577
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